I stopped by the Gencon both on several occassions....
I didn't buy anything though! What was I thinking?

?
Probably what I was thinking: Generate interest through your retailer so that
the stuff will regularly be in stock.
I bought a few items (more than I'd planned, actually), but I held back knowing
that I wanted to purchase stuff at the retailer so that there'd be more exposure
and incentives for the shop to stock it.
I hope it works!